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San Diego Internet Marketing and Search Engine Optimization Company, SEO Ranking Firm, Placement Services |
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What Tools And Resources Should You Use?Recommended Resources:Through the years there are certain resources, utilities or programs that I have come across that I now would not want to live without. Here are some of my favorite resources: Quality Resources For Information:
Web Marketing Advice/Consulting Over The Phone:
Affluent Customers:If you want you want home mailing lists of affluent prospects or reports of surveys and behaviors of affluent prospects you can go to http://www.affluenceresearch.org. Of course I would also recommend you get a copy of my ebook "Insider Secrets: Finding Affluent Clients Online". It comes with a 100% money back guarantee if it doesn't make you a lot of money.Web Hosting:
Web Design Help:If you're looking for an inexpensive web
designer feel free to contact me for a free consultation. E-Commerce Shopping Cart:For a shopping cart I highly recommend http://www.1shoppingcart.com/app/default.asp?pr=1&id=42545. They really built in almost everything you need to help you market on the Internet. 1shoppingcart.com has a built-in affiliate program, coupons, sales tracking, auto-responders and emailing tools to reach different mailing groups. They have all kinds of features to help you sell your e-book/newsletter subscription online. For instance, it will keep track when someone's subscription is about to run out and notify them to renewal. With a nightmare that would be to keep track of on your own. This shopping cart really saves you a lot of headaches and work. Sales tracking:If you would like very powerful pay per click and other types of sales tracking, then I would recommend Hypertracker (http://www.hypertracker.com/index/54805). For $20 a month it will give you very precise data as far as what pay per click keywords are actually producing sales for you in what engines. I really like the graphical sales reporting that quickly shows me what keywords are selling for me. I did some research, and HyperTracker was the only affordable tool that I found that could really give me the easy to read graphical results for my pay per click sales results. The Hypertracker sales tracking will also track many other kinds of campaigns including banner ads, ezine ads, etc… I have personally seen how this program can save a company thousands of dollars in marketing costs because it takes you from working in the dark to giving you very precise reporting of what is actually making you money. Web traffic reporting:If your looking for a free simple tool that
will tell you how much traffic you're getting to your web sites, I
would recommend is FTP uploading to your Web host:I used to really hassle with uploading files to my Web host until I got FTP Voyager. It makes everything so simple for you. The job has become effortless. I would highly recommend it. Shortcut And Form Filler Tool:A tool that I don't want to live without now is the Perfect lite Keyboard Tool. This handy little program gives me all kinds of convenient shortcuts for filling in forms. I simply type ".a" to fill in my address in a form. I'm always having to log into various search engines. I have these logins programmed into perfect keyboard lite so that all I have to do is hit a couple of keystrokes and I'm in. I used to have to log in multiple times a day and type everything out and I’m really glad I don't have to do that anymore. If I ever sign my name to something, I just hit a couple of pre-programmed keystrokes and it fills in all my contact information for me. If you want to make your life easier, I highly recommend you get this inexpensive tool. Copywriting:I would recommend anyone who is serious about making money from the Internet have a copy of "Tested Advertising Methods" by John Caples in their library. He spent 40 years testing and recording what works and doesn't work in sales copy. No need to reinvent the wheel here. He's done a lot of the legwork for us. If you're looking for the copywriter to hire,
you can contact me (Rob Cross). I will use proven techniques to
create some sizzling sales copy that has people reaching for their
wallets, desperate to give you money. Linking Help:Getting other quality sites to link to your site has never been more important in the search engine war. This is an incredibly tedious task best done by others so that you don't lose your will to live. To outsource this work I would recommend Links-Management-Help.com (I know it’s quality because I designed the company). PR resources:Marcia Yudkin has a great web site to teach you all about PR (http://www.yudkin.com). She has a great book that I highly recommend "Six Steps to Free Publicity - and Dozens of Other Ways to Win Free Publicity for You or Your Business, second edition". It retails for only $14.95. It is much better than a PR book I bought for $100. Surveys:If you want an easy to use professional looking survey tool I would recommend SurveyMonkey.com (http://www.surveymonkey.com). They have a free version that allows you to send up to 10 questions, and the professional version is only $19.95 a month and allows you unlimited surveys and other special features. This tool works online, so you can gather information over the Internet from people.
Tool To Help You Find Super Affiliates:If your looking for a tool to save you some time in your search for super affiliates, I would recommend Neil Shearing’s "Internet Success Spider". This is a nice tool that shows you how many links you and your competition have. It also shows you who is linking to you and who is linking to your competition. It makes it very easy to approach the people who are linking to your competitors. It also makes it very easy to see who are the highly ranked sites relating to certain keywords that are important for your market. This shows you who the major players are as far as who you want to get links from and who you want to solicit to be your super affiliates. Great timesaver. Online / Off-site Backup Service:If you're looking for a backup service to save you from the dreaded the hard drive failure or a fire, then I would recommend @backup (http://www.@backup.com). This service makes it almost effortless to backup you're important files. A nice timesaving feature it has, is it will scan your files to see what has changed since your last backup and it will only backup what's new. Anything that hasn't changed, it simply leaves alone and doesn't waste your time backing up again. Auto-Responder:If your are looking for an easy way to contact people multiple times then Aweber is your ticket. They will automatically send out 7 e-mail messages (you have written) over time, to people that you want to solicit to or contact. This is great because, you don't have to keep track of when somebody signed up or bought from you. Aweber.com automatically sends out the same timed series of messages to someone no matter when they signed up. Business Coach:If you're looking for your own personal professional business coach, I would recommend John Wheeler. He can coach over the phone to anywhere in the U.S. Phone: 866-26-coach. Voice Recognition Software:If you want to give your hands and wrists a break, a recommend Dragon NaturallySpeaking voice dictation software. Anytime I have to write more than a couple of sentences, I turn it on and start dictating by voice. It works very well and saves me a lot of wear and tear on the wrists. I highly recommend it if you have any kind of hand or wrist pain or you want to keep yourself from having it in the future. Ergonomic Mouse:If you are looking for a mouse for your computer that takes away some of the strain from your wrists, I would recommend the Kensington Expert Mouse. It is a trackball style mouse that looks like it has a cue ball in the middle. I've found it prevents wrist pain because you don't have to clutch the mouse. Also its very easy to switch the mouse and the clickable buttons to the other hand so that one hand does not get too worn out. Relief From Aches And Pains:OK I may be getting a little off the beat and path here, but while I'm giving you my secret weapons I might as well let you in on one of my favorites. Working on the computer can cause all kinds of tightness and injury. A guy I know who is a acupuncturist/ personal trainer/ power lifter /martial arts instructor/ recommend this stuff to me and it is a great way to relax and get rid of body aches and pains. It's called Batherapy (made by Queen Helene). I suppose it's the kind of mineral bath they would give you for $100 at an expensive spa. It contains mineral salts and a 5 lb. container cost less than $20. I get it at the local health food store. It is my secret weapon against pain. I use it after I lift weights or after being on the computer all week and I’m not sore the next day.
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